LCW member and how-to writer Elisa Southard loves to stir up new perspectives and take the guesswork of out risky endeavors.  In October, Elisa’s article, Make Road Kill out of Three Myths for Beginning Riders, will be published in, the online quarterly magazine serving the female motorcycle fan.

Break Through the Noise by Elisa Southard

The author of the Amazon best seller, Break Through the Noise, 9 Tools to Propel Your Marketing Message,  Elisa cruised into the California DMV with her Motorcycle Safety Foundation certification just this summer, and now cruises on a Honda Rebel 250. Elisa is also working on her second book, Bring Your Inner Newbie Out for professional women launching into a new sport or pursuit.